Your cart is currently empty!
Author: Christy Smallwood
Legacy, Leadership, and the Art of Reinvention: Lessons from Maeve Chocolate
From investor to industry changemaker, Jean and Ellie Thompson of Maeve Chocolate are redefining what it means to lead with purpose. In this inspiring episode recap, discover how strategic reinvention, values-based branding, and a little bit of chocolate magic can build a brand that’s as bold as it is meaningful.
5 Ways Marketing And Marching Band Are Similar
5 Ways Marketing And Marching Band Are Similar I spent 16 years in marching band, only 4 of those was when I was a student in high school. When I graduated, I marched one season with the Indiana University Marching Hundred in the Flag Corps, and continued to choreograph and teach other high school groups…
My Inner Badass
https://christysmallwood.com/wp-content/uploads/2025/04/20250322_193200.mp4 My Inner Badass Recently, I did something powerful. I stepped away from the noise, the pressure, and the constant doing to spend a few days at a retreat focused on clarity—clarity for myself, and for my business. We breathed. We connected. We shared parts of ourselves that don’t always get air. We did an…
Definiteness of Purpose – A Journey of Discovery and Growth
In a world filled with distractions and daily routines, finding your true purpose can seem like an elusive quest. Drawing inspiration from timeless success principles and personal growth strategies, this guide will help you navigate the path to understanding and embracing your life’s purpose.
The Best Thing About Having A Plan
Did you ever watch Scooby Doo? Remember Fred Jones? His motto was “the best plan was to have a plan.” Out of all the Mystery Inc. gang, Fred was the one to make most of the plans. He was the strategist of the team.
6 Rules to Strategic Planning
In all my years of facilitating strategic planning for organizations, businesses, and teams, there are some things I’ve learned that work for a high-performance-type level of experience. One that everyone enjoys and the finished product of a plan is not only implemented, but the enthusiasm grows exponentially throughout the community.
4 Steps to Customer Journey Mapping
Customer Journey mapping has become more than a buzzword, it’s an effective tool to learn about how your audience becomes referring clients.